Lets have some fun with Sacha Baron Cohen, Ryan Seacrest, and Kim Jong-il‘s “ashes”. Looking at my time-stamped screen captures from AP feed (see below pix and the flickr series), looks like Sacha “first” dumped Kim‘s “ashes” on the red carpet at around 7:21pm EST with nobody as the target of the “ashes”.
And then we have the staged dumping of the “ashes” on Seacrest, I call the second dumping! :) Have a watch of the clip.
It is funny to read Sun Times reporter writing “Ryan Seacrest put on a brave face as Sacha Baron Cohen dumped an urn full of pancake mix on his tuxedo, but my sources say his immediate reaction was major anger.” Really? It looks to me the “security guards” standing besides Sacha were there to help handing him the urn and execute the stunt. Look at the “security guard” that is holding a giant pot of flowers walking behind Sacha after the “ashes” got spill on Ryan, he went to pick up the lid!
To me, Sacha‘s stunt may look distasteful or disrespectful to some but it is on the red carpet only and not in the main show. And after watching the show tonight, I think this stunt is sadly way more entertaining than almost all of the jokes told and Billy’s musical number. So marketing/PR win for Sacha‘s upcoming film. Got some curious viewers to watch Oscar so thats a win. Finally, Seacrest got some buzz so it is also a win as well.
The one lose-lose case
The one lose-lose situation is the public and the press seem to have gotten so lazy and immediately jumped to whatever preconceived conclusions they may have. Well, may be everyone knows this is a PR stunt and have safely discounted all the hype/”facts”/”news report” but then we don’t really know.
It is troubling to see a world where so many people have opinions (including the “press”) and so few people care enough to find more facts to support or contradict their views.
Feb 27 Update: From his own official channel, “Ryan Minutes After Oscars Red Carpet”